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Indigenous Beauty Launch – Press Release


Indigenous Beauty_Natural Deodorant Creams_60ml range

With 24% growth¹ over the past few years, the natural beauty market is booming and there is rising demand for natural, active ingredients amongst the health and environmental conscious consumer².

 

One new and exciting brand catering to this growing market is Indigenous Beauty, with a range of all-natural unisex deodorant creams.

 

The brainchild of former beauty professional Catherine Acevedo, Indigenous Beauty offers a natural yet effective and ecofriendly alternative to existing deodorants that contain harsh and chemical-ridden formulas. After becoming increasingly aware of the synthetic chemicals that are commonly found in leading beauty brands and the harmful effects these can have on our health, Indigenous Beauty began its mission to launch gentle and toxin-free beauty products.

 

Available in three scents; Uplifting Sweet Orange & Grapefruit, Soothing Lavender & Vanilla and Refreshing Spearmint & Tea Tree, Indigenous Beauty’s Natural Deodorant Creams are:

  • 100% Natural
  • Formulated with certified organic ingredients
  • Free from toxins including aluminum, parabens, artificial preservatives, synthetic fragrances and alcohol
  • Never tested on animals
  • Handmade
  • Vegan
  • Packed in 100% recyclable glass jars
  • Long-lasting and effective

 

Specially formulated with just SEVEN unique and beneficial ingredients including Organic Virgin Coconut Oil, Organic Unrefined Shea Butter and Organic essential oils, Indigenous Beauty’s Natural Deodorant Creams work effectively on both men and women to offer a long-lasting deodorant that is kind to the skin. In addition, essential oils ensure the formulas are fragranced with scents that stand the test of time. 

 

“I wanted to create a highly effective deodorant with long lasting odour control, without having to settle on the commonly used harsh chemicals found in mainstream spray and roll-on antiperspirants and deodorants; primarily aluminium and parabens which have been linked to health issues from being absorbed into the skin.” – Catherine Acevedo, Creator and Founder of Indigenous Beauty.

 

¹ Mintel Natural and Organic Toiletries 

² Cosmetic Skin Care Market – Global Industry Analysis

 

For further press information please contact Hannah Bailey:

hannah@hannahbaileypr.com / +44 (0)7792 846 706

 

NOTES TO EDITOR

Indigenous Beauty is a natural, organic beauty company committed to creating effective products that are handmade using certified organic ingredients. Products are never tested on animals and are suitable for vegans.

All products are made by hand by Founder Catherine Acevedo in the historic market town of Godalming Surrey and contain a combination of ingredients, specially selected for their beneficial properties. Find out more about the ingredients here.

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